The difference a phone call can makeRecently I made a donation to the Grateful Patient Program at St. Boniface Hospital Foundation. I was surprised and very pleased to receive a phone call the following week, thanking me for my donation and telling me how much it was appreciated. It was the first time I had ever received a phone call from any organization to say thank you without soliciting me for another donation. It made me feel special! This was my first gift to the foundation, and it certainly won’t be my last. They are to be commended for investing in their donor engagement and stewardship program. We work with organizations of many sizes and one thing that is universal across the sector is that most don’t invest in stewardship or engagement. Will you make a donor’s day by picking up the phone to say thank you? Laura Mikuska · |
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